WHOLESALE VS CUT & SEW
At the beginning of all fashion startups, there comes a point where you will have to decide whether you'd like to create your garment from scratch or use wholesale pre-made blanks.
What is a wholesale garment?
Put simply, a wholesale garment is a pre-made item like a hoodie, t-shirt, sweatshirt etc. Wholesale items are available in stock and easily accessible to all. You cannot alter them in any way and since Covid the manufacturing cycle has been affected greatly so there are often stock issues.
What is a cut and sew garment?
A cut & sew garment is made exactly to your original design using tech packs. In order to bulk produce garments through a cut and sew method, you typically have to create a sample first using your tech pack and garment patterns. Building the sample and pattern foundation for each original design takes time however once you have it right you can re-order the same design over and over without having to do this initial process again.
Which Production Style is Best for You?
The answer to this question isn’t very straightforward. For businesses starting out with a lack of capital or experience, buying blanks and designing that way may be a great way to start. On the flip side, if you are an individual who wants their audience to truly wear items that are designed entirely by the mind of the creative, then cut and sew may be the best choice for you. Most brands use both methods and integrate them. We call it 'plumping up' the range, some more basic designs that you need to be cheaper and more accessible to your audience can be wholesale while the high value and higher quality items can be cut and sew.
WANT TO DO CUT AND SEW BUT DON'T KNOW WHERE TO START?
If you click the link below you'll be able gain further understanding of what happens in a tech pack and design session, and a full breakdown of what you'll get! Tech packs are your first step to cut and sew and any good manufacturer will not work without them!
BOOK A 4 HOUR TECH PACK AND DESIGN SESSION HERE!
Love Joss H&E xx
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