How to give your startup clothing brand the best chance of survival! March 2023Starting a clothing brand can be a challenging venture. In such a competitive market, and with so many established brands out there, it can be a hard road for your...
How do big clothing brands build their collections? February 2023When it comes to big clothing brands, we often look at their collections and marvel at the creativity and variety in their ranges. But can you do that as a...
The real cost of fashion... February 2023The industry is finally taking note of the REAL cost of fashion and I'm thrilled about it! Hookandeyeuk has been conscious of this since it's inception and I'm going to...
How to get your clothing photoshoots done properly October 2022So you've spent months planning, designing and manufacturing clothes for your brand. They look a-mazing. Now it's photoshoot time... Getting your clothing photographed properly can make or break a brand. Everything...
The Difference Between Wholesale and Cut & Sew August 2022WHOLESALE VS CUT & SEW At the beginning of all fashion startups, there comes a point where you will have to decide whether you'd like to create your garment from...
How To Quality Check Your Clothes After Bulk Manufacture (NEVER miss this step) July 2022Here's how to quality check your clothes once you receive them... As the brand owner, it's your job to check your garments when you get them back from your clothing...
